What is Event Blogging – Event Blogging Tips!
Event Blogging is becoming more popular than ever, many bloggers work specifically for event blogging. So, if you are looking to create a blog for a specific event or topic, then you are on the right post.
Event blogging can actually generate a high-quality income within a specific period of time.
Event-based blogs are the best ways to earn money in a short period of time, with less maintenance and with less site-building cost. If you successfully ranked on an event blogging, then you can easily make a complete one-year income in just one month or even less than a month.
What is Event Blogging Or Event Niche Blogging?
An event blogging or event niche blog can also be considered as a “micro-niche blogging” since it covers a specific event and topic. Event-based niche blogs are mostly focusing on an upcoming event, whether it is political (likewise elections) or non-political (likewise Sports event), festival (likewise Diwali, Dussehra, Eid, Christmas, etc.), or special day (Independence Day, Republic Day, etc.).
Event blog is not developed for a Long-term, you just have to work only for a month or two maximum.
How to do Event Blogging – Step by Step!
Event blogging is all about focus on a particular event or topic, target specific events scheduled to occur in the coming days.
You must design your blog according to a particular niche or event that you want to cover. Just for an example if you are targeting IPL (Indian Premier League) your blog must cover each and every news of that particular tournament from starts and till the tournament ends.
Also, you have to start your blog before the event starts, maybe a month or two earlier. So, you will get a sufficient amount of time to drive traffic to your event blog, right from the very first day of starting the event.
Below are some steps which you can easily follow to run a successful event blog. So, if you are serious to start an event blogging regardless of any niche event or topic, you may follow these below steps.
Step 1: Choose the correct event
The very first and obvious step that every event blogger has to take is to choose the event that he or she is going to cover. There are several categories of events every year you can choose from. Some of them are
Festivals: Holi, Diwali, Dussehra, Christmas, Eid-Ul-Fitr, New Year, Easter, etc.
Live Events: IPL (Indian Premier League), CPL (Caribbean Premier League), FIFA World Cup, Cricket World Cup, etc.
Special Occasions: Elections, Movie Releases, etc.
You can find more details about an upcoming event that is going to be happened within your country by log on to the following websites
Step 2: When to start the Event blog?
See, if you are a beginner, you have to start as early as you can, as it will be a time taking process to set up a blog, do keyword research, gather basic knowledge of SEO so you can drive traffic to your blog prior the event start. Though, as suggested earlier, a minimum of 2 or 3 months earlier will be a good time for a fresher.
Whereas, if you have some knowledge about how to set up a blog and you know how to do keyword research, and know about SEO as well, you can start your blog any time before 30-45 days of the event start.
Step 3: Do Keyword Research for your Event Blog
Now, you have selected the niche of your blog, and know when you need to start your blog. Let’s do some keyword research properly so you can have some main keyword which will help you to rank in Google as soon as the event starts and people start searching about the event.
There are many SEO keyword research tools in the market from where you can find the best keyword for your event blogging. But, my favorite is Google Keyword Planner, it is one of the best free tools to find keywords for your selected event.
Prepare a list of top searched keywords (Always prefer long-tail keywords) that are rank top search in Google with minimal competition. Do keywords research thoroughly, as it will be a key factor in how and where you can rank in Google during the event.
Though, if you want to do keyword research like a pro, you can get a start with a free trial of SEMrush, which is quite good for keyword research whether you are a beginner or mediocre or an expert.
Step 4: Purchase a Domain
Once you are done with the keyword research in your selected event, now you have to purchase a domain for your Event Blogging.
Try to cover the main keyword in your domain name, likewise if you want to create an event blog for Christmas wishes; get a domain name that has the word “Christmas” in it. Just for an example
By doing this, there will be a high chance to increase CTR (Click Through Rate) for your event blog.
Though, as per Google, there is no need to cover the main keyword in your domain name. but it affects the result a bit.
Further, always prefer extension likewise .com, and .net. Also, if you are doing event blogging for a specific country, likewise Independence Day of India, then you can purchase a domain name with extension .in
Step 5: Set up your Blog with quality hosting
After purchasing a good domain name for your event blog, the next step would be to set up a blog for which you need to buy quality hosting to host your event blog.
Keep in mind that your blog should be up all the time till the event ends and later on as well. You must need the best hosting plan for event blogging, so as your blog will not face any problem concerning downtime.
Hosting plays a vital role in your blog earnings, so do not compromise with some low-end hosting providers. We always recommend Interserver Web Hosting Plans.
Step 6: Create quality content
This is a fundamental part of a successful blog. Creating good content cannot be replaced by any other tools, it is an essential part of every type of blogging, and event blogging is not an exception.
Most bloggers do not take the content seriously and they focus more on SEO, backlinks, and several other tools to drive traffic into their blog. But, quality content never be replaced by any other tools, this is a universal truth and you cannot substitute good content with anything else.
Step 7: On and Off-Page SEO
The art of distributing the keywords sensibly in each of the posts would definitely help us, be aware that it does not look spam. Just for an example, for about 1000 words article, use 3 to 4 times keywords. On-page is something is in your hand completely; therefore, one must understand and be sensible while doing On-page SEO.
Whereas on the other hand, event blogging or micro-niche blogging is all about Off-Page SEO.
You need to build/create a large number of backlinks in a short period of time so you can get a quick ranking of Google Search Engine. Social Media will always play a vital role to build Off-page SEO.
Step 8: Monetize your Event Blog
So, this is the important question, as to how you can monetize your event blog.
Most bloggers rely on Google AdSense and affiliate marketing since both are among the most reliable and valuable tools for a blog. Here you can find some tips for Google Adsense approval.
Google AdSense revenue depends on the traffic that comes to your blog, and based on clicks on ads shown on your website, you will generate revenue. Alternatively, you can join other Google Adsense Alternate programs as well.
Affiliate marketing is another way to generate more revenue, you can promote affiliate products according to the event and audience.
Join relevant affiliate programs to get a handsome commission to promote affiliate products.
Pros & Cons of Event Blogging
- First and foremost, event blogging will allow you to generate a good amount of money in a short span of time.
- Diversify your income sources with the help of Event Blogging.
- Do not need to work daily and spend hours running event blogs. All you need to do is to create some useful content, build proper links and optimize your content as and when an event is approaching.
- Event Blogging makes you understand niche audiences in a better manner.
- Event blogging will generate huge scope in the coming future since millions of people search for “niche event blogging” during special events.
- You will generate more traffic and sales only during an event. As soon as an event is over, your income reduces drastically.
- You need to stay online continuously until the event is over, which demands a lot of time.
Frequently Asked Questions – FAQ
How much you can earn from event Blogging?
The answer is “Depends”, you can make up to $2000 – $10,000 within just 2-3 days from a single event. Also, you can start your blog a month or two from the event and make a significant amount of money by working within just a few days before the event.
What is blogging an example of?
It is like diary-style entries that most people do before the internet comes. Blogging is the same, it refers to writing, and other media that’s published online by a blogger.
Blogging allows an individual to write on any topic in which he is interested. It is in the form of articles, quotations, images, etc.
What is the format of a blog?
Write a blog in such a way so users can understand it easily. Make things easier for your readers.
Start your post with a clear beginning, explain the topic in the middle, and end it with a conclusion.
A post contains plenty of headings and subheadings guiding readers along the way.
Bullet and Numbered are also good options to include within the post, as people love to read pointwise tutorials as it is easier to follow.